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37 Brook St., W1K 4HH

The diptyque store began in Paris, at 34 boulevard Saint-Germain, with three friends driven by the same creative passion.

Christiane Gautrot, interior decorator, Desmond Knox-Leet, painter, and Yves Coueslant, theatre administrator and set designer. Previously designing fabrics and wallpaper for Liberty and Sanderson, together they teamed up in 1961 and opened a store at 34 boulevard Saint-Germain to showcase their fabric designs. With their unique taste, they gradually transformed the store into a world of its own. A chic bazaar offering a fascinating variety of unexpected items, unique to Paris, which the trio brought back from their travels. Merchants of everything, as Henry Gault and Christian Millau liked to name them, their choices had no limits other than their insatiable curiosity and keen sense of beauty.

In 1963 they began to explore their love of fragrances, first with candles - Aubepine, Cannelle and The — before launching their first eau de toilette, L’Eau, in 1968. A dazzling start to an extensive repertory of fragrances, all bearing the iconic black lettering on the renowned oval label.

Today, guided by this rich heritage, diptyque perpetuates the creation of fragrances without reference to the masculine or the feminine.


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