Johnnie Sapong The Studio
Top Floor, W1T 1HR
Sinatra in the background, McQueen on the walls, and the great and the good passing on the stairs, Brent Pankhurst’s barbershop is part speakeasy, part club. Leather barber’s chairs, drinks cabinets and classic films onscreen, it reflects Brent’s own style: suits, style and a place you can talk freely as you lie back for a shave and trim.
Brent started working for Vidal Sassoon in the late 1980s as a 17-year-old, progressing quickly through the ranks and onto the art team. He’s styled for the Face, GQ, Vogue and Esquire, while also working in the music industry, creating iconic looks for album covers, videos and magazine shoots. His haircuts have featured in contemporary British films such as Snatch and Layer Cake as he’s styled hair for the likes of Daniel Craig, Clive Owen, the England rugby team, footballers, Blur and Robbie Williams.
But it’s in his barbershop that he’s at home. There CEOs of advertising firms and banks mingle easily with actors and musicians as they wait for a seat in his chair. They know that, not only will they leave looking sharp, but that they can chat candidly while they’re there.
Now set up just off Carnaby Street, the films that have influenced Brent’s style – Our Man Flint, The Maltese Falcon, the original Alfie and Thomas Crown Affair – infuse an environment as masculine as the bay rum and lime scent of his products. If the Pankhurst barbershop wasn’t somewhere to go to get your hair cut, it’s somewhere you’d want to drop in for an espresso or a whisky. Which is just as Brent likes it.